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EXPERIENCE:
- ACTIVE POWER TRAINING and CARLANDIA INTERNATIONAL
President, CEO ( 2000 – current position )
Consulting, Training and Software Solutions (clients: Renault, Peugeot , BMW, Honda, Chrysler-Jeep, Nestlé, Pescanova, Apple, Philips, etc.) - ÍNDICE MULTIMEDIA (QDQ)
General Manager, New business, Strategic planning ( 1998 – 2000 )
Yellow pages & Internet directory - TRIBE STRATEGIC COMMUNICATION
CEO ( 1994 – 1997 )
Internet & new technologies consulting company. - SAN MIGUEL BREWERIES
Marketing & Sales Director ( 1991 - 1993 ) - SCHWEPPES
Marketing Director, Europe, New Business ( 1988 - 1991 ) - EFFEM (MARS GROUP)
Marketing Manager (1988)
Brands Manager ( 1987 - 1988 ) - COCA - COLA
Away from Home Manager ( 1986 - 1987 )
District Marketing Manager ( 1985 – 1986 )
EDUCATION:
- 1984 Master in Business Administration (M.B.A.)
INSTITUTO DE EMPRESA (Madrid) / LONDON BUSINESS SCHOOL (London) - 1990 Marketing Management
COLUMBIA UNIVERSITY (Como Lake, New York) - 1983 Degree in Biological Sciences
UNIVERSIDAD AUTÓNOMA DE MADRID (Madrid)












